THE NPFA PROGRAMME DECLARATION

The main objectives of the Association are:

To work for that trade interests are taken into consideration in questions which are of interest for the trade in general, more particularly regarding contacts with official authorities such as The Agriculture Department or The Consumer Department.

To work for increased knowledge about the pet food trade as a serious and conscious industry trade.

To emphasise increased understanding for keeping dogs and cats as well as other pets, in the Nordic countries and to contribute in solving problems connected to pet ownership.

To collect and provide facts that are relevant to the pet food trade business areas, and to use the information as reference material (e g upon inquiries from authorities and media).

To develop industry norms, marketing guidelines and relevant policies and point out deviations from these.

To encourage an environmentally friendly "best practice" regarding sources of purchase, production, packaging, distribution and waste handling.

To support, co-ordinate and function as information centre in cases of crisis.

To work for international co-operation within the pet food trade, between companies as well as authorities.

To act as an open discussion forum in trade related questions that might affect the trade as a whole, or major parts of it.The Association does not deal with questions or agreements that might mean limitations or regulations for separate member companies' competition situation. Conflicts between member companies regarding actions that might conflict against the Programme Declaration of the Association, should not be published unless the NPFA has given the opportunity to mediate between the parties.


To work for harmonisation of EU legislation through the membership of FEDIAF, and against any trade barriers.

To promote responsible pet ownership.

NPFA members comply with:

"FEDIAF code of practise for the manufacture of safe pet food",

"FEDIAF nutritional guidelines for complete and complementary petfood
   for dogs and cats"

"FEDIAF Nutritional Knowledge"